Andamiro's growing Japanese presence will be augmented with a brand new regional office in the country, headed by Leo Kim, pictured with a host of Andamiro games at the latest Japanese Amusement Expo (JAEPO).

Andamiro Makes Global Moves

With New Korean HQ and Japanese Office

Andamiro USA’s parent company, Andamiro Co. Ltd., has announced that it will be moving into larger and more modern headquarters in the Ilsan Techno Town building in Goyang, South Korea, near the capital Seoul. The relocation from the old office, which was also in Goyang, was completed in the first quarter of 2018. The new office houses Andamiro’s international sales team, marketing and administration departments, as well as executive staff and the development team for the iconic Pump it Up music game.

The company builds its products in a nearby factory complex and at another facility in Incheon, Korea. The new HQ will allow the company to further capitalize on several distinguished higher-education institutions in the area, as well as the technologically advanced nature of Korea and the country’s drive to create “smart cities.” The new address is #704-1, Gongjang-dong, Ilsan Techno Town, 138, Ilsan-ro, Ilsandong-gu, Goyang-si, Gyeonggi-do, Republic of Korea.

In related news, Andamiro opened its first branch office in Tokyo earlier this year. The company says it has been building arcade products specifically for the Japanese amusement market for several years, adding it was a major exhibitor at this year's Japan Amusement Expo (JAEPO) in February. Leo Kim oversees Andamiro's business in the country.

Andamiro Japan is located at Ribaton Higasiooi 1F, Higashioi, Shinagawa-ku, Tokyo, 140-0011, Japan; tel. 03-5763-5946 and fax 03-5763-5947. Leo Kim can be contacted by emailing  [email protected] .

 More on Andamiro can be found here .

LAI Joins the Conversation at This Week’s FOIL

The Future of Immersive Leisure conference is coming up fast, kicking off on Wednesday (May 16) in Las Vegas. Attending speakers, experts, products and companies will be numerous, including LAI Games’ Virtual Rabbids: The Big Ride game. LAI will showcase its attendant-less VR ride at the conference, and alongside other VR pioneers such as VRCade, Blueprint Reality, Shell Games and others, will discuss the broader impact of new tech and trends on the coin-op, LBE amusement industry.

Keep reading Instant RePlay this week as we take you on a ride of our own with on the ground coverage of the event, and the latest breaking updates in a constantly evolving field of fun tech. For more on the event, click here . 

Immotion Launches VR Experience at LEGOLAND

LEGOLAND Discovery Center in Boston has a new VR experience, a collaboration between U.K.-based immersive entertainment pros Immotion and global visitor attractions giant Merlin Entertainment. The deal sees Immotion deliver a brand new LEGO-themed VR Experience, The Great LEGO Race. The ride officially opened this weekend (Saturday, May 12.)

The attraction is designed specifically for children between 3 and 10 years old, and takes guests on a VR-augmented roller coaster race. See the video above of a similar experience that opened at LEGOLAND’s Florida resort for a POV look at the excitement.

Martin Higginson, executive chairman of Immotion, said, “It demonstrates the kind of high-quality VR experiences we can develop on behalf of our partners. We are proud of the immersive technology behind the pod and we believe it will boost the great family fun already on offer. This is arguably Immotion’s highest-profile VR experience so far and shows that out-of-home VR is increasingly becoming a major part of the worldwide attractions and experiences industry.”

For more on Immotion, click here .

Amusement Construction Promotes Anderson

Amusement Construction Co., Inc. (the sister company of Amusement Products LLC) has elevated Mike Anderson to the position of vice president. He’s been with the company, which specializes in the construction of FEC attractions (from entire parks to go-kart tracks, mini-golf, batting cages, bumper boat ponds and more) for 10 years and will use his extensive industry experience to manage both projects and teams.

The company said, “His exemplary skills in project management, personnel management and customer interaction enables him to complete projects in a timely manner with superior quality that helps customers succeed in the FEC industry.” More information on the company can be found here.