Collectable card feature enhances the amusement redemption experience

GARDENA, CA—September 25, 2017— Gru's Minions have landed new starring roles. The beloved animated characters now have parts in one of Andamiro USA Corp.'s latest licensed amusement games, Despicable Me Jelly Lab.

Despicable Me Jelly Lab is a self-contained coin roll down arcade game and collectable card dispenser that is themed around one of the summer's hottest movie licenses. The Steve Carell-headlined "Despicable Me" stable includes three "Despicable" films and 2015's "Minions" spinoff, which alone generated $1.15 billion in ticket sales, the biggest earner of the bunch. Altogether, they make up the highest-grossing animated film franchise, with an astounding box-office take of $3.52 billion worldwide.

Andamiro's Despicable Me Jelly Lab made its debut at select Dave & Buster's locations in mid-July, less than a month after Universal Pictures' "Despicable Me 3" opened in theaters in June. Beginning this month, Andamiro's redemption amusement game will ship industry-wide.

"We are very excited about the release of this game and look forward to a successful run," said Andamiro president of sales Drew Maniscalco. "The collectable card feature will keep players coming back or playing longer as they attempt to win the full set."

In gameplay, players time the drop of their tokens by pressing a button to try to land on targets – ticket values or "Win Card" – that continually loop on a conveyor belt system. The game merchandises eight slick Minion cards, one of which is a special "foil" edition of Stuart. A "super bonus" is awarded when a player collects the seven standard cards.

Despicable Me Jelly Lab features a beautifully styled cabinet with custom art portraying the Minions in their Jelly Lab, Minion sound effects, plasma-like lighting, two player stations, four conveyor belts and two ticket dispensers. The game cabinet measures 47.2" W. x 43" D. x 117.7" H.

"Working directly with the filmmakers was very exciting, and a little nerve-racking," Maniscalco said. "We wanted to make something they would be proud of and not let them down. So it was very gratifying when Universal signed off on the release of Despicable Me Jelly Lab. It was a pleasure working with the Universal team and I look forward to working with them again very soon." 

ABOUT ANDAMIRO USA CORP: Based in Gardena, CA, Andamiro USA Corp. is a wholly owned subsidiary of Andamiro Entertainment, a Korean game manufacturer founded in 1992. Andamiro designs and produces ticket redemption amusements, prize merchandisers and sports games, along with the Pump It Up dance simulator line. Andamiro opened its U.S. office in 2000 in southern California. It has since brought to market dozens of high-earning arcade titles that operate in a wide variety of entertainment destinations. Despicable Me Jelly Lab, SpongeBob Pineapple Arcade, SpongeBob Order Up, Paw Patrol, NFLPA Super Star Football Coins, Baseball Pro and S Cube are among its games. Please visit www.andamirousa.com and www.facebook.com/andamirogames.